Single Malt Milk

Description: In a world where people care viciously about sustainability, local sourcing, and organicity, we bring you – single malt milk. No longer receive a gallon concoction of at least several hundred cows. Know your local cow, pamper her, and receive only her prized delicious, creamy teet nectar.

Delivery and Business Model: Subscription basis – old school milkman style, directly from farm to home.

Market: India.

Extras:

  • Pay for experiences – Meet your cow
  • Pay to treat your cow – Professional massages, spa day
  • Pay to eat your cow – When your cow has reached the end of milking lifespan, every subscriber of any tier is entitled to 2 lbs of ground beef. Pay more for nicer cuts such as New York strip, ribeye, or filet mignon medallions!

Note: “Single barrel” milk, might be a more apt label, but “single malt” tested better with audiences.